Marketing News

Boldface In Licensing Deal with Ugly Doll

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By: TOM BRANNA

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Boldface Group, Inc. has entered into a licensing agreement with Pretty Ugly, LLC, creator of the popular Uglydoll brand, to expand the category of beauty and personal care line of products. Boldface intends to build a range of products and accessories that will speak to the unique personality of the Uglydoll brand and its devoted followers of all ages, and entice new followers along the way. Products will include soap, shower and body care products as well as lip balms, fragrance, bath accessor...

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